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| Eminem |
Eminem has opened other ventures since the beginning of his success. He founded his own record label, Shady Records with his manager Paul Rosenberg. He also has his own radio channel, Shade 45. Eminem began an acting career in 2002, when he starred in the hip hop drama film 8 Mile in which he won the Academy Award for Best Original Song, becoming the first rap artist ever to win the award. He is also set to star in the 2013 films Shady Talez and Have Gun, Will Travel. He has also made cameo appearances in The Wash (2001), Funny People (2009) and television series Entourage.
Other ventures
Shady Records and D12
As Eminem succeeded in multi-platinum record sales, Interscope granted him his own record label. He and his manager Paul Rosenberg created Shady Records in late 1999. He followed this by signing his own Detroit collective D12 and rapper Obie Trice to the label. In 2002, Eminem signed 50 Cent through a joint venture between Shady and Dr. Dre's Aftermath label. In 2003, Eminem and Dr. Dre signed Atlanta rapper Stat Quo to the Shady/Aftermath roster. DJ Green Lantern, the former DJ for Eminem, was signed to Shady Records until a dispute related to the 50 Cent and Jadakiss feud forced him to depart from the label; he is no longer associated with Eminem. The Alchemist is now officially Eminem's tour DJ. In 2005, Eminem signed another Atlanta rapper, Bobby Creekwater, to his label along with West Coast rapper Cashis.
On December 5, 2006, Shady Records released compilation album, Eminem Presents: The Re-Up. It started out as a mixtape but Eminem found that the material was better than expected and released it as a full album. It was meant to help launch the new artists under the roster, like Stat Quo, Cashis and Bobby Creekwater. Around the time of recording Infinite, Eminem and rappers Proof and Kon Artis gathered the group of rappers now collectively in the group D12, short for "Detroit Twelve" or "Dirty Dozen", performing in the manner of the multi-man group Wu-Tang Clan. In 2001, Eminem brought his rap group, D12, to the popular music scene, and the group's debut album Devil's Night came out that year. The first single released off of the album was "Shit on You", followed by "Purple Pills", an ode to recreational drug use. For radio and television, the censored version "Pills" was heavily rewritten to remove many of the song's references to drugs and sex and was renamed "Purple Hills". While that single was a hit, the album's second single, "Fight Music", was not as successful.
After their debut, D12 took a three-year break from the studio, later regrouping to release their second album, D12 World, in 2004, which featured the popular hit single release "My Band". In April 2006, D12 member (and Eminem's childhood friend) Deshaun "Proof" Holton was killed in a club brawl on 8 Mile Road in Detroit, Michigan, with US military veteran Keith Bender, Jr., who also died in the fray. The eruption is suspected to have been due to an argument over a game of pool. Proof was then allegedly shot by the bouncer Mario Etheridge, Bender's cousin. He was taken by private vehicle to St. John Health's Conner Creek Campus, an outpatient emergency treatment site, but pronounced dead on arrival. Eminem and former Detroit Shady Records artist Obie Trice spoke at the funeral. D12 member Bizarre said that Eminem is not featured on his new album Blue Cheese & Coney Island because "he's busy doing his thing". D12 released a mixtape in 2011 titled Return of the Dozen Volume 2 only featuring Eminem on one song, "Fame" unlike the groups previous mixtape Return of the Dozen where Eminem is not on any tracks.
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| Eminem |
Although he had a cameo in the 2001 film, The Wash, Eminem made his official Hollywood acting debut with the semi-autobiographical 8 Mile, released in November 2002. He has said the movie is not an account of his life, but a representation of growing up in Detroit. He recorded several new songs for the soundtrack, including "Lose Yourself," which won an Academy Award for Best Original Song in 2003. "Lose Yourself" would go on to become the longest running No. 1 hip hop single. However, the song was not performed at the ceremony, due to Eminem's absence at the ceremony. His collaborator, Luis Resto, who co-wrote the song, accepted the award.
Eminem has participated in various voice acting roles. Some of these include the video game 50 Cent: Bulletproof, where he voices an aging corrupt police officer who speaks in Ebonics and guest spots on the Comedy Central television show Crank Yankers, and a web cartoon called The Slim Shady Show, which has since been pulled off-line and is instead sold on DVD. He will be involved in either the soundtrack or scoring. He was also in the running for the part of David Rice in 2008's film Jumper after Tom Sturridge was dropped just two weeks before filming. Concerns over not having a more prominent actor prompted the director, Doug Liman, to consider other actors for the role. He eventually selected Hayden Christensen over Eminem. He also had a cameo appearance in the 2009 movie Funny People, in which he is involved in an argument with Ray Romano.
It was reported on November 8, 2009, that Eminem will star in the upcoming 3D horror anthology, Shady Talez, to be produced by John Davis. A four-issue comic book series based on the film was expected to be published sometime in 2010.
Eminem appeared alongside Christina Aguilera on the Entourage Season 7 finale titled 'Lose Yourself' as himself.
Eminem is set to play a boxer in the upcoming film Southpaw. David Schiff will executive produce the film, and Antoine Fuqua was confirmed to direct the film. In January 2011, a report surfaced that Eminem will star in the upcoming thriller, Random Acts of Violence.
Memoirs
On October 21, 2008, Eminem released a tell-all autobiography entitled The Way I Am, which details his struggles with poverty, drugs, fame, heartbreak and depression, along with stories about his rise to fame and commentary on past controversies. This book also contains some of the original lyric sheets from songs such as "Stan" and "The Real Slim Shady."
Also, Eminem's mother, Debbie Nelson, released an autobiography entitled My Son Marshall, My Son Eminem, which explains about Nelson's life growing up, meeting Marshall Bruce Mathers, Jnr. (Eminem's father) and Eminem's rise to, and struggle with, fame.
Advertising
Eminem was featured in two commercials that aired during Super Bowl XLV. The first, for Lipton's Brisk Iced Tea, was a one-minute spot that featured him as a claymation figure. The other was a two-minute ad, the longest in Super Bowl history, for the Chrysler 200. It featured Eminem driving through Detroit and ended with him taking the stage at the Fox Theatre with "Lose Yourself" playing as the soundtrack.
Charity
Eminem has also founded his own charity named The Marshall Mathers Foundation, assisting disadvantaged youth.
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| Eminem |
Infinite (1996)
The Slim Shady LP (1999)
The Marshall Mathers LP (2000)
The Eminem Show (2002)
Encore (2004)
Relapse (2009)
Recovery (2010)
Filmography
2000 Da Hip Hop Witch
2000 Up in Smoke Tour
2000 The Slim Shady Show
2001 The Wash
2002 8 Mile
2003 50 Cent: The New Breed
2004 Crank Yankers
2009 Rock and Roll Hall of Fame Induction Ceremony
2009 Funny People
2009 Friday Night with Jonathan Ross
2010 Entourage Catalogues>> Celebrity Wallpapers, Eminem Biography
